How to Create a Story in Meta Business Suite

1. In Meta Business Suite, click the dropdown arrow next to Create (top right corner), then select Create Story.
   
   

2. Double check that both Facebook and Instagram boxes are checked.
   
   

3. Click Upload Media and choose one image/product/graphic you already have saved on your computer.
   
   

4. Click + Add Text, then drag the text box to where you want it on the image.
   – Choose your text color
   – Type your post/caption
   
   

5. Click Stickers to add one if you want. Position it anywhere on the image, but don’t place it too high or it may get cut off on the phone screen.
   – Click Apply to save the sticker
   
   

6. Add a link to your website if needed (optional but recommended).
   
   

7. Click the dropdown arrow next to Share Story and select Schedule Story.
   – Choose a date and time for both Facebook and Instagram.
   
   

8. Finally, click Schedule Story (blue button) OR choose Share Story Now if you want to post immediately.
   
   

Why Social Media Engagement Matters for Ecommerce Success – and How Instagram Stories Help Grow Your Brand and Revenue

• Boosts reach and visibility by working with Instagram’s algorithm
  
  

• Increases organic exposure without paying for ads
  
  

• Drives traffic directly to your website using Story link stickers
  
  

• Keeps your brand in front of followers daily, leading to more sales
  
  

• Helps your store stand out instead of looking like just another product page
  
  

• Shows personality and makes your brand feel more trustworthy and human
  
  

• Signals to Instagram that your account is active and worth promoting
  
  

Bottom line: Consistent posting and engagement on Instagram build momentum that leads to more traffic, more followers, and more revenue for your store.